01
Set a practical direction
Start with your audience, business goal and the channels your customers use. Discuss the topics, creative approach and review process that suit your organization.
Wildwood Digital Media / Social media marketing
Social media marketing with a clear content plan.
Wildwood Digital Media offers social media marketing for businesses, including strategy, content creation, account support, publishing, advertising and reporting. Tell us which audiences and channels matter to you and what support your team needs.
A useful starting point
Shape the work around your needs.
02
Plan content for the channel
Consider what needs to be filmed, photographed or adapted, and which formats and permissions each use requires. Agree on the actual assets and versions.
03
Choose the support you need
Discuss account management, scheduling, publishing, community responses, paid social campaigns and reporting. Agree on responsibilities, access and any separate media budget before work begins.
Before we talk
Bring a brief, even if it is unfinished.
- 01List the channels you currently use and the audiences you want to reach.
- 02Gather brand guidance and existing assets you have permission to share, and identify the person who approves content.
- 03Explain whether you need project-based creative, ongoing support or both, and discuss any advertising budget separately.
Questions to ask before you commission the work.
Do you create content, manage accounts, or both?
Both can be included. Discuss the support you need and confirm the exact responsibilities in the proposal; content creation, publishing, community management and paid advertising are distinct tasks.
Can existing video be adapted for social channels?
Existing footage can be discussed as part of the brief. Confirm that you have appropriate rights and agree on the edits, formats and delivery before work begins.
What will social media marketing cost?
Cost depends on the agreed work, frequency and responsibilities. Ask for a written scope and whether any advertising spend or third-party costs are separate.
Related service
Keep planning.
Connect social content to the wider buyer journey and other channels.
Explore content marketingScope and budget
The existing video pricing guide explains production cost factors. Other services are scoped to the work discussed; ask for a proposal that identifies deliverables, rights and responsibilities.