01
Start with the audience
For a brand film, decide who should watch and what you want them to understand about your organization.
Wildwood Digital Media / Project story
Wildwood created this brand film for IS Living.
The project
The brand film features a person speaking on camera. Watch the film to see the finished creative work.
Wildwood creates video content for uses that can include websites, social media and internal communications. Each project is scoped to its own audience and needs.
Planning a similar project?
01
For a brand film, decide who should watch and what you want them to understand about your organization.
02
Identify the people you would like to feature, the topics they can speak about, and the permissions and approvals needed before filming.
03
Share examples of the tone and length you have in mind. Agree on review responsibilities, captions if needed, and final versions in the project scope.